Awesome Will, what has happened to you?

Learning to love the ‘HiveMind’
“HiveMind” players may end up choosing from a whole suite of gaming apps to customize their real-life gaming experience. Such games or gaming apps would then share what they learned about the player so that “HiveMind” can build up a more complete picture of the person’s likes, dislikes and desires. Collecting such data will require complete openness that lets the players know what is being monitored, Wright said. But he sees ways for the data collection to be part of the entertainment experience, or to make it social by involving friends or family.

“All the technology is there, so it really comes down to psychology and design,” Wright said.

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Thanks to Ricon Del Simmer for the tip!