We’re dying here, show us new video! Transcript below for those that may need it

Hi, I’m Grant Rodiek, Associate Producer of The Sims 3 Ambitions.

The Sims 3 Ambitions is all about players taken from a wide variety of careers and then while they’re actually at work they actually have choices that will now have an impact of the world around them. And so they could be a firefighter, architectural designer, stylist, ghost hunter, doctor or even a private investigator. And really it’s all about telling fantastic stories and having a bit of a challenge and it really kind of varied from our previous attempt.

My favorite job is a balance between a private investigator and architectural design. I love the private investigator because its so varied and there is a lot of choices. You can bribe people, beat them up for information, break into homes and if you pair that with inventor you can blow stuff up and…well be a total jerk where as with an architectural designer really allows me to be creative and try out new styles and really try to evolve the town and make it change over time. I just love all the different jobs and what my clients want me to do for them.

What’s next for The Sims? Well we’re constantly looking at what players want and we’re trying to think about the holes we have in our design – things we haven’t done yet and experiences that players don’t have. I can’t give you any specific details yet but we’re always evolving and doing new stuff.


  1. Wish it had different news but still a good video.

    Here’s an interview with Grant: http://www.youtube.com/watch?v=NpOH7XGQccg&NR=1

  2. Transcript is wrong, but helpful. They make it look so cool with all the camera movements, must have looked weird for the players o see someone in the distance having cameras slide under then into his face and a huge camera crew near you all the time


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