According to the NYT, 66,560,159 people have played The Sims Social! OMG! WOW! THAT IS SO AWESOME AND AMAZING!!!
If you’re over 25 and haven’t had school-age children in the last decade, or ever, the Sims may not mean much to you. But plenty of others (meaning young people and parents of elementary and middle-school children) know all about it. They wouldn’t be surprised to hear that the Sims series has sold more than 140 million retail copies since its introduction 11 years ago. The only video game franchise that’s been more popular is Nintendo’s Mario. And now the Sims, made by Electronic Arts, has come to the world’s dominant social network, that staple of the daily lives of hundreds of millions of people around the world. I imagine that a few executives at Zynga headquarters in San Francisco are beginning to fret.
Continue…
